THE CREATIVE SHOOT: film

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martes, 3 de septiembre de 2013

The new Dior Homme. Hello, Robert.

With the lyrics "I'm gonna give you my love, wanna whole lotta love" by Led Zeppelin appears the old vampire (not anymore) Robert Pattinson on the new Dior Homme spot.

As a femme fatale (a fatale homme) Robert seduces the camera (in black and white) with a misterious but irresistibe mood, something typical of the Dior hommes, as we saw in 2010 with the heartbreaker Jude Law (Jude Law for Dior Homme).

This way Robert takes the change to replace Jude from the masculine face of the French Maison. But he's not alone: in the spot we also see the young and subtle model Camille Row.

The fashion spot belongs to the next Autum-Winter Dior season and is about the slogan: " Live free, fast and strong"

A slogan which is raised high between sheets, kisses and cigarrette puffs. Up in the roof, into the bathtub or in an aristocrat dance Robert and Camilla need no color to express the Glamour of the Maison.

I was not really convinced of Robert Pattinson potential out of bloody kisses and sharp teeth, but I am now completely.

Here you have the new Dior man and, of course, his muse.

Film Director: Romain Gavras

Fashion Photographer: Nan Goldin

lunes, 22 de julio de 2013

Carine Roitfeld fashion film for Mercedes Benz

I can't explain how I feel when I see a fashion film.

Maybe this is normal when mixing two beautiful arts like the cinema and fashion. A lot of images in movement combined with a stylish good taste, fleeting beauty.

This time Mercedes Benz has ordered their new advertising video to Carine Roitfeld, THE EDITOR, but model, stylist, writer, and muse too.

She was the editor-in-chief of Vogue Paris during more than ten years, from 2001 to 2011, when she was succeed by Emmanuelle Alt.

The protagonist of the film is the chinese top Sui He, with her symmetric and asiatic beauty easily adorable.

This fashion film also enjoys the help of Stephen Gan, the philippine creative director, editor and founder of Visionaire - V Magazine.

The video was called "SS14 Vision in motion":

Here you have the two Interviews where Carine and Stephen talk about this project and how this collaboration with Mercedes-Benz came about. Nothing better than their own experience to know how was it done:

You might also like the Making Of with inedit images and moments from the shoot. On it, the both creative directors also talk about their feelings about the project and the top Sui He explains how it happened.

After watching the campaign I just can agree with Stephen Gan: "Fashion and beauty are just my world"

I hope you enjoy the video as I did. We got to say thanks to fascinating collaborations like this one.

lunes, 20 de mayo de 2013

Cannes Film Festival 2013

From this 15 to 26 of May takes place in France the 66th annual Cannes Film Festival.

Every year actors, actresses, models, and other celebrities are invited to walk across the red french carpet, and this is our change to see them wearing some beautiful haute couture dresses wich we saw time ago on the runway.

I always try to do my own selection of the best dressed. It could seem an easy job but, despite of any particular look disaster, most of the celebrities invited look stunning and it's almost impossible to choose.

Music of the day (a French piece): Brigitte Bardot – Je T'Aime Moi Non Plus

This is my personal selection of the Cannes Film Festival 2013 best dressed:

Carey Mulligan really did good elections. She's my winner: